Lebanon has no shortage of people with something useful to say about business. Founders, bankers, marketers, lawyers and analysts carry hard-won knowledge from working in one of the most unpredictable economies in the region. Most of it stays in WhatsApp groups, panel Q&As and private conversations.
LeBusiness wants to give that knowledge a home. The publication is opening its platform to authors, so anyone with real expertise in Lebanese and MENA business can publish, build a public profile and see exactly who is reading.
A Profile That Works Like a Portfolio
Every author gets a personal profile on LeBusiness. It collects everything they publish in one place, so a reader who likes one piece can find the rest. For a consultant, founder or freelancer, that page doubles as a public record of their thinking they can send to clients, investors and employers.
Profiles live on the same platform as the LeBusiness news feed, event listings and directory of Lebanese companies and founders. That puts an author's work in front of people who already follow the market closely.
Writing Straight Into the Newsroom
Authors get their own editorial access. Instead of emailing a Word file and waiting for a reply, they write inside the LeBusiness system, where they can draft, edit and submit pieces from a single dashboard.
The LeBusiness editorial team still reviews each piece before it goes live. The goal is to keep publishing simple for authors while holding every article to the same standard readers expect from the rest of the site.
Reader Insights, Not Guesswork
Most writers publish and hope. LeBusiness authors can track insights on their readers and see how each article performs. Over time, that data shows which topics pull people in and which ones fall flat.
For someone building a name in their field, that feedback is practical. It helps an author decide what to write next based on what their audience actually reads, not on what they assume it wants.
Ideas That Reach People Who Can Act on Them
A sharp take on export financing, hiring in Beirut or pricing in a dollarized economy is only useful if the right people see it. LeBusiness readers include founders, executives, investors and professionals tracking Lebanon and the wider region, the people most likely to partner on an idea, hire its author or push back on it.
The format suits founders sharing what worked and what failed, professionals in finance, law, tech, real estate and hospitality, and members of the Lebanese diaspora who watch the market from abroad. What matters is having something specific to say and the experience to back it up.
Applications to join as a LeBusiness author are open now on leb.business.
